Serving Central Florida
(i) Pre & Post Lisitng Services
(ii) Avoid High DOM
(iii) Increase Selling Potential, Before Going to Market
(iv) Non-branded, Easy to Read Report w/ Photos - from Unbiased 3rd Party
WHY WOULD I ALLOW A COMPETING REALTOR® IN MY SELLER'S HOME?
Each Mock Buyer is a licensed Realtor® adhering to the principals and practices of the NAR Code of Ethics and a trained showing agent. Nouveau Solutions requires a Confidentiality Non-Disclosure Agreement and carries Professional Liability insurance. The Mock Buyer will not display any brokerage or agent branding. The only branding will be to the listing agent, if they enter via Supra elock.
WHAT IS MY RESPONSIBLITY AS THE LISTING AGENT?
1.) Prior to engaging in Mock Buyer Real Estate Services, please don't provide Nouveau Solutions any background information about the home OR the Seller - other than what's currently in MLS or will be published in MLS. This will ensure an unbiased report on how a Buyer views the home.
2.) Sign Confidentiality Agreement of Non-Disclosure. Mock Buyer Real Estate Services can't be scheduled until this is received.
3.) 24 hours prior to the showing appointment, provide any entry details to include details for key access, gate, alarm, pets, shoe removal ect. Please provide ALL home entry and lock up requirements.
4.) Inform AND educate your Seller by confirming they should not be home 1 hour BEFORE the Mock Buyer showing AND the listing agent will notify them when they can return home. The Seller is to provide any home nuisances such as interior keyed doors, keyed outbuildings, pet instructions etc. Please instruct your Seller to treat this as an actual showing.
Suggested Conversation: "Besides the photo shoot and the appraisal, the Mock Buyer will be the most important showing you'll have".
Worth a repeat. The Seller should be out of the home 1 hour prior to appointment and exit the home - just as if an actual Buyer will be entering and touring the home.
As their agent, please make sure they fully understand they are not to be present in the home and if by chance they are unable physically to leave, they are not to engage in conversation with the Mock Buyer.
A home that's heading to high DOM is something list agents and Sellers wish to avoid - at ALL costs. Although, there's ALWAYS a reason a home is headed to high DOM - always.
Many times, a Seller goes against their agent's expertise and the home enters the market over-priced with the Seller waiting to lower the price if limited showings or no offers. No matter how many pricing conversations, real estate agents work for the Seller, yet too often a Seller shoots themselves in the foot by not pricing correctly.
The Mock Buyer is a Central Florida Realtor®; acting as an unrelated third-party touring the home, amenities and the neighborhood to provide a comprehensive home analysis with solutions.
Providing your Seller, a Mock Buyer report can be the connector to remedy the Seller's previous actions, going against the list agent’s professional advice. A Mock Buyer's written analysis provides solutions before resorting to a price reduction.
There is ALWAYS a reason a home is headed to high DOM - always.
Our process begins by scheduling a Central Florida Realtor® as a Mock Buyer who has been properly trained as a showing agent. They will be at the home for approximately 20 min to 1 hour. Within 2 -3 days, Nouveau Solutions provides the listing agent a two (2) part, a non-branded report. Part I is shareable to the Seller with Part II specific to the listing / proposed listing. The report covers the following home items:
(i) assets
(ii) troubled assets
(iii) neighborhood review
(iv) amenity review
(v) pricing
The Mock Buyer will not bring, wear or leave any branding materials. This report will be an invaluable tool for the listing agent and Seller.
The Mock Buyer's focus will be 100% on the home's assets aka the money makers. Each home's assets will be different. Example: A quiet well-kept dead-end street in a NO HOA golf cart neighborhood is an asset. Since 2020 and the lockdown, non HOA communities have more value to a buyer. Each home will be seen as unique and viewed from eyes of a serious, qualified Buyer with a medium to high interest level.
The analysis begins with the drive to the area, neighborhood and street - all assets of the home, before the Mock Buyer tours inside the home. Other than what is currently published in MLS or will be published, the Mock Buyer will have minimal information about the home and the Seller.
Pre-List: Occupied Homes - This will be an actual showing for your Seller and their family. They are to treat it as an actual showing. This is a good time to remind your Seller the THREE (3) MOST IMPORTANT SHOWINGS are (i) Mock Buyer (ii) Photo Shoot (iii) Appraisal
The Mock Buyer's experience begins with how does it feel driving into the neighborhood. As agents, we know that disappointed buyers do not buy the property that disappoints them, even if it’s perfect for them No, we can't change the neighborhood (unless we paint our neighbors house - right?) but ALL items factor into a home's assets and the CURRENT market conditions.
A Mock Buyer's report for a home priced at $350,000 will be the same as that of a $5MM+ home. Although the scope of each home's analysis will be far apart.
The Mock Buyer report is not intended to remedy personal preferences, but define a homes assets. These assets may not be apparent to the seller. Identifying assets are from years of conversations of actual buyers talking to real estate agents about likes, dislikes and turn offs. A buyer will buy a home with dislikes, but not turn offs.
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